‘Round the Clock Protection

by

Original Dial

Shut me in a room with access only to Flickr, and I’d be happy as a clam. Roadsidepictures has an incredible album of vintage packaging, you know, back when products where fun. Look at that package of Dial soap! Wouldn’t you much rather have that sitting in your bathroom than this?

dial_soap_gold01I don’t care if there are “Thousands of Rewards.” After comparing current product packages with their vintage counterparts, I realized that companies are now obsessed with the gradient tool. Too many gradients makes everything melt off the package, creating a visual fondue.

Crest

Crest NewSprite

sprite_soda

Secret

Secret Now

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